Artificial sweeteners are like wolves in sheep's clothing - they may seem sweet and harmless, but they can actually have negative effects on your body. Many artificial sweeteners, such as aspartame, saccharin, and sucralose, have been linked to headaches, digestive issues, and even cancer in some studies.

When it comes to energy drinks, the addition of artificial sweeteners can be especially problematic. Current energy drinks already contain high amounts of cheap caffeine, sugar, and other stimulants that can be harmful when consumed in excess. Adding artificial sweeteners to the mix only compounds the problem. Not only can artificial sweeteners lead to negative health effects, but they can also trick your body into thinking it's consuming sugar, which can lead to an insulin spike and a subsequent crash, leaving you feeling even more tired and depleted than before. This is exactly what our founder, Dayne, experience with his blood sugar.

While artificial sweeteners may seem like a tempting alternative to sugar, their negative effects on the body, especially when combined with other stimulants like caffeine, make them a poor choice for inclusion in energy drinks. That's why we said enough with that s***!